Our CEO on Creativity, Humans and AI at Fastcompany.com

22nd Jul 2024

Executive News from Digital Skills Authority

Our CEO Deborah Collier, delivers her insights on encouraging creativity in teams, as well as balancing the assisted productivity of Artificial Intelligence with human creativity.

Deborah who is a member of the Fast Company Executive board,  comments as President of our group venture Digital Skills Authority:

“FOSTER A BLENDED CULTURE OF COLLABORATION AND COMPETENCE.

Creative health is about enabling a core human instinct to create. If our purpose is to create, no matter how small or challenging, we as leaders must create a culture that supports innovation and creativity. We should nurture this within a blended collaboration and competence culture. Innovation workshops, music, and art in the workplace will all support creative health.”,

20-Ways to Foster Creativity among your team (and why it matters)

“EMBRACE AI, BUT DON’T RELY ON IT EXCLUSIVELY.

Both leadership and teams should use tools like ChatGPT as an assistant when needed, to enhance what they write or research, or to help save time. However, they should also scrutinize and enhance the outputs of AI with their own human creativity and individual thinking. Generative AI is about increased productivity. Support your humans. Embrace AI as a member of your team.”

Using ChatGPT 20 Ways to Balance AI with Human Ingenuity

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You may also be interesting in her contribution to ideas for successful media interviews:

“RESEARCH THE PLATFORM

Learn about the platform or channel, its audience, and the interviewer or presenter. Find out the interview objectives and topics. Next, try to get an idea of the questions and any others interviewing alongside you. Then, consider your own objectives, brand, and messages. Ultimately, preparation is key to a successful interview.” (September 2024)

18 Expert Tips for Mastering the Your Next Media Interview